What we do with 10,000 flowers? Good mood. For the Oberösterreichische Nachrichten, we used a giant smiley to draw attention to the new editorial series on the topic of “miteinander”. But the guerrilla action is only one part of our togetherness campaign.
We believe it’s the little everyday things that can make a difference, especially when we work together. In our “Togetherness” TV spot, we tell the story of a father who reads the newspaper and comes up with an unusual idea to please his daughter. However, this is a project that can only succeed with each other. But enough said – it’s best to watch the spot yourself!