With each new eyewear season, it's time for a current trend film at UNITED OPTICS. For this purpose, the latest eyewear models are packaged in a short, cheekily edited story, giving the specialist optician chain a trendy, snappy appearance. REICHLUNDPARTNER and Alexej Sigalov's CRAZY FILM PRODUCTION produce these films with great sensitivity and commitment. Image, sound and type inserts combine to create a diverse medley that immediately catches the eye and lasts. Successful trend films thus prove to be an extremely effective means of sustainably positioning a company in the market.
The latest UNITED OPTICS trend film has once again become a small work of art that spreads good vibes and makes you want to visit the optician's store. Take a look right now:
You can find the trend film and more about our campaign for UNITED OPTICS in our Case Study.
Agency brief introduction
Since its founding in 1988, the REICHLUNDPARTNER agency group has evolved into one of Austria’s leading communications agencies. With a comprehensive range of services and highly specialized, independently managed units, we offer innovative, holistic solutions across all areas of analog, digital, and social marketing communication.