Support since 2002 by:

  • REICHLUNDPARTNER advertising agency

Distribution area of the campaign: Austria, Germany

Initial situation

We develop and inspire leaders.

LIMAK Austrian Business School is one of the pioneers in its field and is now considered the number one education provider in the area of “Leadership & Strategy” (Industriemagazin survey 2015).

Eight MBA programs, seven IN.TENSIVE certificate courses and various SENIOR EXECUTIVE ESSENTIALS short formats offer a broad spectrum for the further development of leadership skills and professional development. With its close ties to the business world and its global network, LIMAK is a guarantor of executive training that opens up new perspectives for graduates’ prospects of success.


New perspectives …

LIMAK’s programs and courses broaden participants’ knowledge and thus give them new perspectives for their careers. An independent and unmistakable visual language conveys the intensive immersion in the respective course focus, but also the ability to look beyond the proverbial end of one’s nose and thereby gain new perspectives and ways of seeing things.

Relaxed sitting or leaning people are shown in an ambience matching the program content – but turned 90 degrees to the background, so that it seems as if it is actually the background that is shifted by 90 degrees.


… for your success.

Small-format frequency ads announce program launches or events and ensure attention and high recognition due to the catchy image style.