Nationwide coverage in Germany, the most important kitchen market in Europe

"Strasser Steine is represented across the board in the most important kitchen market in Europe through the sales company founded in Germany in January, based in Kösching near Ingolstadt," Artmayr is pleased to say especially as this market represents a guarantee of growth for the company. This brings STRASSER Steine a significant step closer to market leadership in Europe.It is expected that already in 2016 - thus substantially earlier than planned -  the 30-million-Euro turnover mark will be reached." STRASSER Steine currently has ten employees in Germany. Until now, STRASSER Steine was already strongly represented in Germany and achieved sales of several million euros in Bavaria alone.

 

Long term planning

The backbone of the expansion into Germany was the long-term planned capacity expansion of the natural stone plant in St. Martin im Mühlkreis in recent years and the acquisition of new machinery. "The capacity expansion in St. Martin and the new machines were necessary prerequisites to transfer the market success from Austria to Germany," Artmayr explains the strategy. The number of employees is also to be expanded from 180 at present to 200 in 2020.