Support since 2022 by:
Distribution area of the campaign: Austria
Initial situation
Hule Bachmayr-Heyda Nordberg – HBN for short – is a law firm advising national and international clients in all areas of business law. In order to convey the strong combination of decades of experience and individual, innovative approaches to solutions even more concisely, HBN asked us to redesign its corporate identity and create a new website.
Strategy
REICHLUNDPARTNER Digital and REICHLUNDPARTNER Advertising Agency worked together on this project. The first step was an update of the corporate identity. In addition to refreshing the logo, the colors and fonts were also redefined.
With regard to the website, the development of the imagery played an important role: professionalism and competence must be just as tangible as the commitment of the people who work here. Cool blue tones underline the seriousness and the upscale claim of the office. For the portraits of the team members, special attention was paid to natural, sympathetic charisma.
Implementation
The team of the advertising agency developed the concept for the photo shoot and also accompanied it. The photo material shows the location in 1010 Vienna, the office partners in the premises, portraits of all employees as well as details from the working environment.
Based on this, our digital unit designed and implemented a modern website that clearly presents the strengths, the team and the comprehensive expertise of HBN.
