Digital
director

Location: Linz

Your tasks

• Meeting with marketing and design teams to define advertising strategies as well as requirements
• Conducting market research using techniques such as A/B testing to guide marketing strategy
• Developing and implementing digital advertising campaigns to increase brand awareness, website traffic, and revenue
• Management of project staff, schedules and budgets
• Reviewing and proofreading all digital content such as blogs, social media content, ads, and website copy
• Ensuring the efficiency and optimization of the digital ecosystem through SEO, SEM and SMO
• Overseeing and managing digital activities including websites, eCommerce and social media
• Monitoring and interpretation of digital analyses
• Creating and presenting digital marketing reports and analytics for feedback
• Keeping up with the latest consumer and marketing trends and technological advancements

Your profile

• Bachelor’s degree in advertising, marketing, digital media or similar
• 4 years of experience in advertising, digital media or similar
• Mastery of digital marketing and analytics tools such as Google Analytics, Facebook Business Manage, Hubspot and Mailchimp
• Good understanding of eCommerce and CMS platforms such as WordPress, Shopify or Shopware
• Familiarity with all major social media networks such as Facebook, Instagram, TikTok, X (Twitter) and YouTube
• Excellent understanding of digital practices such as SEO, SEM, SMO and PPC
• Adaptability, versatility, and the ability to stay abreast of consumer and marketing trends and technological advances
• Strong written and verbal communication skills
• Excellent financial and analytical skills
• Strong leadership and project management skills

Our offer

• Flat hierarchies
• Pleasant working atmosphere
• Interesting tasks
• Independent work
• Safe workplace
• Further training opportunities
• Advancement opportunities
• Performance-related pay

You can find all Fringe Benefits here